GoHighLevel vs SharpSpring (2026): Pricing and Features for Agencies
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Short answer: SharpSpring, now sold as Constant Contact Lead Gen & CRM, is a B2B marketing automation platform with lead scoring and retargeting, priced by contacts from $449 a month plus a $1,999 onboarding package. GoHighLevel starts at $97 a month with unlimited contacts and adds funnels, SMS, calls and white-label accounts. For most small agencies GoHighLevel costs far less; SharpSpring suits B2B teams that want lead scoring and revenue reporting.
GoHighLevel vs SharpSpring is a comparison many agencies make because both were sold to agencies first. SharpSpring is now part of Constant Contact and sold as Lead Gen & CRM. GoHighLevel (HighLevel) remains an independent all-in-one platform. Here is what the official pages show today.
GoHighLevel vs SharpSpring: the short comparison
| GoHighLevel | SharpSpring | |
|---|---|---|
| Best for | Agencies and local businesses | B2B marketing teams that want lead scoring and revenue reporting |
| Starting price | $97/mo (Starter) | $449/mo (1,000 contacts) |
| Onboarding | None required | $1,999 onboarding package in the first-month cost |
| Contacts | Unlimited | Priced by contacts |
| Users | Unlimited | Unlimited |
| SMS and calls | Built in | Not a core feature |
| Funnels and websites | Yes | Landing pages and forms |
| White label | Yes | Agency partner program |
What GoHighLevel is built for
HighLevel, sold as GoHighLevel, bundles the tools a local business or agency would otherwise buy separately: CRM and pipelines, two-way SMS and calling, email campaigns, funnels and websites, calendars, forms and surveys, courses, review requests and automation workflows.
Its pricing is built for agencies. Every plan includes unlimited contacts and users; the plans differ in how many client sub-accounts you get and whether you can resell the software in SaaS mode.
What SharpSpring is built for
SharpSpring is a marketing automation and CRM platform with lead scoring, pipeline management, email and social marketing, retargeting ads and revenue analytics. It has an agency partner program and unlimited users.
The product links on sharpspring.com now point to Constant Contact’s Lead Gen & CRM page. Prices are still published on sharpspring.com: $449 a month for 1,000 contacts, $999 for 10,000 and $1,449 for 20,000, each with a get-started cost that includes a $1,999 onboarding package. The page also says “No long-term contract required” while a footnote says these prices need an annual contract, so confirm the terms with sales.
GoHighLevel vs SharpSpring: pricing compared
GoHighLevel charges a flat monthly fee. SharpSpring uses a different model, so the cheapest plan is not always the cheapest choice. These are the list prices on each official pricing page.
| GoHighLevel plan | Price | What it includes |
|---|---|---|
| Starter | $97/mo or $970/yr | 3 sub-accounts, unlimited contacts and users |
| Unlimited | $297/mo or $2,970/yr | Unlimited sub-accounts, rebill phone and email at cost, basic API |
| Agency Pro | $497/mo or $4,970/yr | SaaS mode, automatic sub-account creation, rebilling with markup, advanced API |
| SharpSpring plan | Price | What it includes |
|---|---|---|
| 1,000 contacts | $449/mo | Get-started cost $2,448 including onboarding |
| 10,000 contacts | $999/mo | Get-started cost $2,998 |
| 20,000 contacts | $1,449/mo | Get-started cost $3,448 |
| Agency / enterprise | Custom | Custom |
What this costs in a real setup
A team with 10,000 contacts pays $999 a month on SharpSpring plus $1,999 onboarding at the start, about $13,987 in the first year. The same team on GoHighLevel Unlimited pays $297 a month, $3,564 a year before usage, or $2,970 billed yearly.
SharpSpring after Constant Contact
SharpSpring was one of the first marketing automation platforms to focus on agencies. Today its website points product and pricing links to Constant Contact’s Lead Gen & CRM page, and the product appears under Constant Contact’s brands. The sharpspring.com pricing page still lists prices, which is what we used here.
For buyers, the practical points are the price model and the onboarding: contact-based plans from $449 a month and a $1,999 onboarding package in the first month. The pricing page says both “no long-term contract required” and that the listed prices need an annual contract, so ask sales to confirm the terms in writing.
GoHighLevel has no onboarding fee and publishes monthly and yearly prices for every plan. If you are choosing today and do not need SharpSpring’s B2B lead scoring, that predictability is an advantage.
Features compared
| Area | GoHighLevel | SharpSpring |
|---|---|---|
| Marketing automation | Workflows across email, SMS, calls and pipelines. | Visual automation with behaviour-based triggers. |
| Lead scoring | Lead scoring through workflows and custom fields. | Built-in lead scoring is a core SharpSpring feature. |
| Advertising | Ad reporting and integrations. | Retargeting and social marketing included. |
| Reporting | Pipeline, attribution and agency reports. | Revenue analytics and reporting. |
| Funnels, SMS, booking | All built in. | Not core features. |
The usage costs on top of GoHighLevel
GoHighLevel prices its plans as a flat monthly fee with unlimited contacts and users, but email, SMS and phone calls are billed from a prepaid wallet that recharges your card automatically. These are the US and Canada rates from HighLevel’s own phone pricing guide and email documentation:
- Email (LC Email): $0.675 per 1,000 emails on every plan. Every recipient counts, including CC and BCC.
- SMS: $0.00747 per segment, sent or received. MMS costs $0.022 outbound.
- Calls: $0.0166 per minute outbound and $0.01165 per minute inbound, rounded up to the full minute.
- Phone numbers: $1.15 a month for a local number, $2.15 for toll-free, plus a one-time A2P 10DLC registration fee ($22.50 for low volume) for business texting in the US.
For a B2B team with 10,000 contacts sending 40,000 emails and 2,000 text segments a month from one local number, that adds about $43.09 a month in usage. Usage is cheap at small volume, but it is not included in the plan price, so budget for it when you compare GoHighLevel with tools that bundle sending into the subscription.
SharpSpring costs to watch
- Onboarding package of $1,999 in the first-month cost.
- Contact-based pricing: $449 to $1,449 a month for 1,000 to 20,000 contacts.
- Possible annual contract, according to the pricing page footnote.
Questions to answer before you decide
Ask sales for the full first-year price in writing, including onboarding and the contract length. The pricing page is not consistent about contracts.
Decide how much you rely on lead scoring and retargeting. They are strong reasons to choose a B2B marketing automation tool; if you do not use them, you would be paying for features you skip.
Check the roadmap. With the product now sold under a larger brand, ask how long the current product name, pricing and agency program will stay as they are.
Who should choose GoHighLevel
- You want a lower monthly cost and no onboarding fee.
- You need SMS, calls, funnels and booking as well as email.
- You want to resell the platform to clients.
Who should choose SharpSpring
- You run B2B marketing that depends on lead scoring and retargeting.
- You want revenue analytics tied to marketing campaigns.
- You are already in the Constant Contact ecosystem.
How to switch from SharpSpring to GoHighLevel
- Export contacts, scores and lists from SharpSpring.
- Recreate your lead scoring rules as GoHighLevel workflows that update a score field.
- Rebuild forms and landing pages.
- Reconnect ad and analytics integrations.
- Check your contract terms before cancelling.
Our verdict on GoHighLevel vs SharpSpring
GoHighLevel starts at $97 a month with unlimited contacts and adds funnels, SMS, calls and white-label accounts. For most small agencies GoHighLevel costs far less; SharpSpring suits B2B teams that want lead scoring and revenue reporting.
Whichever you lean towards, start a trial and rebuild one real workflow before you move everything. GoHighLevel offers a 14-day trial on its pricing page; the GoHighLevel links in this article go to HighLevel’s 30-day trial offer page. Check the current SharpSpring offer on its pricing page.
How we compared these tools. This comparison uses the official pricing and feature pages of both products, checked on 22 October 2026, and the vendors’ own help documentation. We did not run our WordPress performance tests on these hosted tools, so there is no WPGlory test score here. Prices change often: confirm them at checkout. How we test.
FAQ
Is SharpSpring still available?
Yes. It is now sold as Constant Contact Lead Gen & CRM, while sharpspring.com still publishes prices.
Is GoHighLevel cheaper than SharpSpring?
Yes on list price. GoHighLevel starts at $97 a month with unlimited contacts; SharpSpring starts at $449 a month for 1,000 contacts plus a $1,999 onboarding package.
Does GoHighLevel have lead scoring?
You can score leads with workflows and custom fields. SharpSpring’s built-in lead scoring is more advanced for B2B teams.
